Sometimes it's pure blind luck. hahaha

I don't know how big it's gotten. But there is a biz that started here in Utah as I recall called Chem clean. the guy who started it was going to college and spilled something like grape juice on his carpet. He tried to clean it and couldn't get it out. Some time later he was drinking coke of some kind of soda and ended up spilling that on the carpet and some of it was on the stain from the first drink. When he was cleaning up the second drink he noticed the old stain was coming off too. As I was told he started taking chemistry classes so he could find out what is in the soda that got the stain out and he made a biz out of it.

Just an example of pure dumb luck to start with anyway. lol

Good luck to ya on it. If all else fails maybe you can try producing really weird porn videos. Like people making love to cactus. I bet there's a market for that somewhere. lol

And things like this are my point. Charging individuls with lack of success for any rationale is ignorant to the point of malevolent.
Terrific workers are often underpaid and unable to do a whole lot about it at the time. That's because employers must be regulated by law or else they do what any primate with power does: abuses it.
Blaming their victims is kind of on that same road as telling rape victims they asked for it by what they were wearing. Ignorant to the point of malevolence.

ie. if someone you know is being underpaid, underrated and underclassed well below their obvious employment value (ie. the quality of work they clearly perform consistently by virtue of character and descript application), then perhaps that employer should be held to account, if you consider this person highly/more intelligent and knowledgable, then it should stand to reason their state is one they aren't in a position to do much about because surely they've had your epiphany about "simply not putting up with it" and found that course wanting, ie. not presently do-able or they would've fixed it, being apparently so easy to do you can hold them to account for failing to.