The government relies on the census not only to learn about Americans and their lives but also to parcel out federal dollars and, as required by the Constitution, to determine the number of U.S. House seats representing each state. The census officially began last month in rural Alaska, and most of the U.S. will receive their forms by mail the week of March 15.

Not everyone is happy about spending taxpayer money to tout the census during the Super Bowl.

Sen. John McCain, R-Ariz., tweeted this week that the government "shouldn't be wasting $2.5 million taxpayer dollars to compete with ads for Doritos!" Sen. Johnny Isakson, R-Ga., called on the Census Bureau to justify every dollar of its $133 million ad campaign, citing the tight economic times.
http://www.cbsnews.com/stories/2010/02/05/politics/main6177860.shtml

I think it's a little overkill. But then again when your talking trillions in debt whats a $133 million?


Oh plus the comercial was dumb!!

So the one ad cost 2.5 million dollars???

Damn... I missed it..